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Marketing Managers develop and plan the company’s marketing strategy. They are responsible for coordinating with the creative department to produce and publish promotional materials. They oversee all the marketing activities to ensure they align with the company’s objectives and budget.
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Marketing Managers must have an array of skills in order to oversee the creation, publication, and success of a company’s promotional materials. The more skills you have and list, the more your resume will stand out.
Marketing Managers require a bachelor’s degree and 2+ years of experience, though some companies even prefer master’s degrees.
Requirements for employment vary by state but generally involve the following:
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Top Paying Salaries for Marketing Managers, by State